About Mike

Marketing Consultant & Web Developer

A little bit about me…

Born in Manhattan Beach, Calif., Michael Langell has lived across the country from California to Philadelphia and in between.

In 2004, Michael began to work for Multax Systems, an engineer recruiting company, where he recruited for large engineering corporations and was trained to perform basic IT maintenance within the office. In 2005, Michael began to train part-time to install 12-volt car systems. In 2006 he went full time with Sound Installations and began installing low-voltage commercial and residential sound and automation systems, as well as gaining project management and employee management skills.

It was during this time that Michael was able to learn automation programming and networking skills to be applied to the current business. In 2007, Michael accelerated his career to lead installer/IT technician.

In 2009, Michael decided to further his growth by attending college and studying Business and Marketing. He moved to Salt Lake City, UT, where he was accepted into the University of Utah. During his time Michael became active within the University of Utah by joining the College Republicans and the Phi Delta Theta fraternity where he further developed his leadership skills.

After graduating Michael interned with PoleVault, a marketing firm, and Alphagraphics a print and marketing company. After 5 months of interning, Polevault offered Michael a full-time position in their marketing department where he continued to grow in a range of marketing and technology skills, from development to advertising and anything in between.

In 2015, Michael became the Director of Marketing for Cege, a performance marketing company focusing on insurance lead generation. He oversaw all lead generation, advertising, and traffic. With his previous experience in SEO, web design and paid advertising experience, he has excelled in building a network of websites for the senior, insurance and legal verticals. Michael took Cege from running a daily loss to sustainable lead selling business through affiliate and internal generation.

Michael accepted a position with Stroops Fitness in 2017 as their Director of Online Marketing. In the first few months, he had doubled their website conversion rates and planned a 5 year-long marketing plan with quarterly KPIs to further grow the company’s revenue.

In 2018, Michael began working on his MBA through the University of Utah’s Executive MBA program.

In 2019 Michael accepted a position with AvantGuard a Security Monitoring company based out of Ogden, Utah. Michael led a team of marketing professionals with the goal of rebranding the company and implementing a data-driven marketing automation strategy.

After graduating in 2020 Michael took a senior executive position with Clearlink out of Salt Lake City. Due to unforeseen circumstances with the pandemic, Michael parted ways with Clearlink and started a consulting business focusing on lead generation and web development for the security and legal industries. Currently, he is accepting new clients as he grows his business out of North Salt Lake.

Michael is one of the most gifted marketing masters I know. We struggled as a company in our marketing efforts until Mike came in and took charge. He is a solid leader and a self-motivated, “get it done” type of guy.
Eric Berry

Chief Technology Officer, Cege Media